Webb Marketing
Digital marketing agency for vacation rentals providing SEO, PPC, and brand strategy to maximize bookings.
About Webb Marketing
Webb Marketing is a boutique digital agency specializing in the vacation rental and hospitality sectors. They focus on helping property managers grow their direct booking revenue through tailored marketing funnels, SEO, and paid advertising. Their strategy revolves around building a strong brand identity and implementing high-conversion digital tactics that reduce reliance on expensive third-party platforms and OTAs.
What sets this company apart
Small team with deep hospitality experience — Craig Webb has 32 years in hospitality, 17 years as Hotel GM. Combines SEO, web design, PPC, and GEO (AI search optimisation since 2024).
Markets & Coverage
Operating across 1 countries
Markets & Coverage
(1)Supported Languages
Service Characteristics
Main Features
- Google Ads management
- SEO content strategy
- Meta (Facebook/Instagram) campaigns
- Direct booking website build
- GEO for AI search (ChatGPT, Gemini)
Pricing Plans
Pricing information based on publicly available data. Contact vendor for exact quotes.
Serviced Stay - Starter
- Professional design
- WhatsApp messaging
- Stripe/CM integration
- Guesty/Uplisting plugins
- SEO-ready
- Mobile responsive
- Enquiry form
- Reviews module
- GA4
- iCal sync
- UK hosting + daily backups
- SSL
- Support
Smart Stay - Growth
- Everything in Starter
- 2 audience-specific landing pages
- Blog section with 2 starter posts
- Review carousel
- Automated enquiry emails
- Video integration
PPC - Small Business Growth
- Google Ads or Meta Ads (one platform)
- Weekly bid checks
- A/B testing
- Monthly report
- You own the account
PPC - Established Business
- Google Ads and Meta Ads (both platforms)
- Retargeting
- Lookalike audiences
- Managed by Google Ads Specialist
- Fortnightly calls
- Priority same-day support
Hotel Website MOT (Audit)
- Full audit of existing website
- Competitor review
- Actionable recommendations
SEO Services
- Custom SEO strategy
- Free initial consultation
- GEO (Generative Engine Optimisation) since 2024
Reviews
5 reviews from verified users
5
5 reviews
Would recommend
Showing 5 of 5 reviews
Sarah & Paul
Exceptional customer service and rapid response time. Webb Marketing Services Ltd has taken my website from good to fantastic in super quick time and at a very fair price. I recommend Craig and his team 100%.
View originalLiam Carolan
Craig and his team have been invaluable in keeping my website running smoothly. From ensuring no web pages are broken to indexing pages, creating high-quality blog content, and improving overall site health, they handle everything I don't have the time (or patience!) to learn. What sets Craig apart is his hospitality background—he truly understands what we, as hosts, are looking to achieve and how crucial direct bookings are for increasing profitability. Because of this, I don't see Craig's services as a cost; I see them as an investment in growing my business and securing more direct bookings. His consistency, expertise, and results-driven approach make him a key asset, and I'd thoroughly recommend him.
View originalPaula Butler
I'm unbelievably grateful that Craig Webb managed to restore my website after the migration from a previous hosting Company. We thought it was lost and the thought of re-building my website at short notice during a critical trading period was terrifying. I'm looking forward to working with Craig and his team going forward. It's such a relief knowing I can talk to a real person, speaking the same language during a normal working day. I have high hopes for this new business relationship. Craig has already gone above and beyond what was expected of him. Thank you Craig.
View originalGeraint Jones (Rhosydd Bach Holidays)
Craig Webb's SEO training course is just fantastic. Craig manages to explain all about SEO and other tech related issues in simple and concise way and has helped me tremendously in understanding the concept of SEO and its importance in relation to websites. A huge 10 out if 10 for me .Geraint - Rhosydd Bach Holidays.
View originalBren Parkins-Knight
I can't recommend Craig at Webb Marketing Services highly enough! He recently helped migrate my website, and the entire process was seamless and stress-free. Not only did he handle the migration effortlessly, but he also took the time to comprehensively tidy up the site, leaving it in fantastic shape. Craig's attention to detail and quick turnaround exceeded my expectations. I'm super glad to have come across such a great company—thank you, Craig, for the outstanding service! 5*
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FAQ
Frequently Asked Questions
- Webb Marketing is a boutique digital agency specializing in the vacation rental and hospitality sectors. They focus on helping property managers grow their direct booking revenue through tailored marketing funnels, SEO, and paid advertising. Their strategy revolves around building a strong brand identity and implementing high-conversion digital tactics that reduce reliance on expensive third-party platforms and OTAs.
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